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Self-editing, built in

Edit your site by chatting with it

Every website we build comes with its own AI editor. Tell it what you want in plain English and it makes the change — no CMS training, no tickets, no waiting on us.

In your words, for example:

Change the opening line to “Family-run since 1998”
Add a testimonials section under the hero
Swap the hero photo for the one I just uploaded
Publish this as a news post
Undo that last change

What you can do

Just say what you want changed

Change any headline, paragraph, price, or button by typing it in plain English. Add new sections, remove ones you don’t need, move them around. No CMS to learn, no dashboard to figure out, no support tickets.

Watch it happen, live

A live preview of your real site sits next to the chat and updates as you go. Check how it looks on phone, tablet, and desktop before anything is published — and whatever page you’re looking at is the one it edits.

Drop in your photos

Drag an image straight into the chat and it’s added, resized, and optimised for you. Everything you’ve uploaded stays in a library, ready to reuse anywhere on the site.

Turn a document into a page

Drop in a Word document or a text file and it becomes a page — or a news post — with its formatting and images intact. No copy-pasting, no retyping.

Publish news & blog posts

An optional blog with a proper index, tags, and a subscribable feed. Write a post by chatting, or drop in a draft you’ve already written and let it lay it out.

Rich, formatted articles

Long-form pages with callouts, pull-quotes, captioned images, and embeds — laid out properly, not a plain wall of text.

Nothing goes live by accident

Every change is a draft you review, then Apply or Discard. There’s a full history and one-click undo — roll the site back to any earlier version whenever you want.

On-brand and unbreakable

It sticks to your site’s look and your subject. It edits your content — never the code or the design — so it can’t break the layout, wander off-brand, or take the site down.

Built for your plan

A simple daily edit allowance, shown as a live meter in your dashboard — just like your support quota. Changes go live in moments, with hosting and SEO fundamentals handled for you.

It’s your site — so you run it. Every website plan includes the AI editor at no extra cost. Keep your content fresh yourself, in minutes, without picking up the phone.

See plans & pricing